TrustRadius for Vendors

My organization uses TrustRadius for Vendors regularly as a key pillar in driving brand awareness and discovery among the IT community. I work for a midsized organization that competes heavily with large enterprises, but with TrustRadius for Vendors, we've accrued substantial brand credibility that helps people find us and learn about customer satisfaction. What I love about TrustRadius for Vendors and find to be a differentiator is that they offer high-quality promotional kits and tools that make it easy for us to share customer pull quotes and earned badges through our owned channels. My customer success manager is exceptional at bringing new ideas to the table and supporting my needs.

• Profile views as an indicator of awareness
• I'm not sure how to quantify ROI otherwise

Gartner Peer Insights, Buyer Discovery by Gartner Digital Markets, Trustpilot and G2 Seller Solutions

Meltwater

We use TrustRadius for Vendors as a way to garner third-party credibility from real user reviews. Our clients review our software on the site which provides insights to potential customers about how they use the system. That feedback helps others make buying decisions. We appreciate the ability to leverage the reviews for content as well. Our team uses the information to share across the business with other stakeholders for ongoing feedback. There are a lot of ways TrustRadius for Vendors lets you use the reviews through social cards, reference candidates, TrustQuotes, and more. We just launched with TrustRadius for Vendors in August but we're already formulating goals around ratings/review numbers, etc.

• We've added a significant number of reviews (44 in ENT) which is where we're hoping to add more reviews. That's been a big addition for us. We wanted to build our profile and increase traffic on the page and we've done that so far.
• We wanted to improve our 6.6 TrustRadius score rating and so far, we moved it up to 7.1. It's challenging to move it up as we get positive and negative reviews, but we're confident we can keep moving it up to get ourselves in the mix for some of the industry-related reports.
• We earned a Most Loved badge for 2023, which was a surprise for us. This was not on our KPI list but we are proud of it. We created some content around it and plan to celebrate it with our sales team going forward.

G2 Seller Solutions and Capterra

G2 Seller Solutions, Capterra, Salesforce CMS

We are using TrustRadius to help with our review process and to keep a pulse on how our company is doing compared to our competitors. We also have implemented their reviews API on our website to help dynamically populate our reviews on our web pages to help with social proof.

• Work on our ROI
• Work on our profile presence
• Work on Lead generation

Gartner Peer Insights, G2 for Buyers and SourceForge

TrustRadius has been an invaluable tool in helping PandaDoc be seen as an industry leader in our main categories. One of my main KPIs at PandaDoc is to generate reviews and tie those reviews back to pipeline generation. TrustRadius has been a great partner in helping us prove the impact of our review generation programs and maintain visibility for our products.

• Pipeline increase.
• Brand visibility.
• Customer insights.

Gartner Peer Insights and G2 Seller Solutions

We use TrustRadius as a trusted source for customer reviews of our RPA (Fortra' Automate) and WLA (Fortra's JAMS) solutions. We use these reviews as a resource to improve our products as well as share with potential customers what it's truly like to use our products. Our goal as a BU is to collect as many authentic and insightful real-user reviews as possible - TrustRadius really helps us with this iniaitive.

• Boosts Organic Traffic
• Increase customer records/thoughts