| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 Adobe Marketing Cloud | Score9.4 out of 10 | N/A | Adobe Marketing Cloud is a suite of products including analytics, social, advertising, targeting and web experience management. It comprises foremost the popular integrated web content management and digital asset management (WCMS / DAM) solution Adobe Experience Manager, Adobe Campaign's cross-channel campaign management and marketing resource management capabilities (based on technology acquired with Neolane in 2013), the Adobe Audience Manager data management platform, analytics, and other… | N/A |
 Adobe Marketo Engage | Score8.1 out of 10 | N/A | Adobe Marketo Engage (acquired by Adobe in 2018) is a marketing automation platform whose basic features include email marketing, drip nurturing, landing pages, and lead scoring, but other editions offer additional advanced features. Typical customers are B2B firms with complex sales cycles. | N/A |
| Adobe Marketing Cloud | Adobe Marketo Engage | |||||||||||||||
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| Editions & Modules | No answers on this topic |
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| Entry-level Setup Fee | No setup fee | Optional | ||||||||||||||
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| Adobe Marketing Cloud | Adobe Marketo Engage | |
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| Considered Both Products | Chose Adobe Marketing Cloud We have also used CMS. That software is very outdated and is causing a constant headache for my company, Marketo and Adobe Marketing Cloud are far easier to use and have more options Independently Invited by TrustRadius A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info | Chose Adobe Marketo Engage Our client has already used the market and we have done automation using this system. And, then, we offered a ready-made solution to our other clients. Invited by TrustRadius (TR) on Vendor's Behalf A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info |
| Key User Insights | ||
| Would buy again | ||
No answers on this topic | No answers on this topic | |
| Delivers good value for the price | ||
No answers on this topic | No answers on this topic | |
| Happy with the feature set | ||
No answers on this topic | No answers on this topic | |
| Lived up to sales and marketing promises | ||
No answers on this topic | No answers on this topic | |
| Implementation went as expected | ||
No answers on this topic | No answers on this topic | |
| Adobe Marketing Cloud | Adobe Marketo Engage | |||||||||||||||||||||||||||||||
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| Email & Online Marketing |
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| Lead Management |
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| Campaign Management |
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| Reporting & Analytics |
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| Platform & Infrastructure |
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| Adobe Marketing Cloud | Adobe Marketo Engage | |
|---|---|---|
| Likelihood to Recommend | 8.0 | 6.9 |
| Likelihood to Renew | 6.5 | 9.0 |
| Usability | - | 8.0 |
| Availability | - | 9.0 |
| Performance | - | 9.0 |
| Support Rating | - | 8.6 |
| In-Person Training | - | 10.0 |
| Online Training | - | 6.7 |
| Implementation Rating | - | 10.0 |
| Configurability | - | 6.0 |
| Contract Terms and Pricing Model | - | 7.9 |
| Ease of integration | - | 1.1 |
| Product Scalability | - | 7.0 |
| Professional Services | - | 9.4 |
| Vendor post-sale | - | 8.2 |
| Vendor pre-sale | - | 8.2 |
