TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Klaviyo

    Score8.6 out of 10
    N/AKlaviyo is a marketing automation platform that helps businesses to centralize and use every piece of their customer data. With Klaviyo, businesses can combine customer data with more than 350 native integrations to automate personalized email and SMS communications that make customers feel seen. From mom-and-pop shops to established companies, Klaviyo states businesses like Dermalogica, Living Proof, Solo Stove, Citizen Watches, and more than 143,000 other paying users leverage their platform…

    $20

    per month

    Yotpo

    Score8.1 out of 10
    N/AYotpo, an eCommerce marketing platform, helps brands accelerate direct-to-consumer growth. The single-platform approach integrates data-driven solutions for reviews, loyalty, SMS marketing, and more. The vendor states that brands with Yotpo are empowered to create smarter, higher-converting experiences that spark and sustain customer relationships. Yotpo integrates with everyday tools including Google, Instagram, top eCommerce platforms, and other tools in the tech stack.

    $799

    per month

    Pricing
    KlaviyoYotpo
    Editions & Modules
    No answers on this topic
    Premium
    $799
    per month
    Free
    Free
    Includes 50 Monthly Orders
    Offerings
    Pricing Offerings
    KlaviyoYotpo
    Free Trial
    YesYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsPaid plans start at $20/month and include: 251 - 500 contacts 5,000 monthly email sends 150 SMS/MMS sending credits Applicable SMS carrier fees Mobile push notifications (free beta) Email and chat support Additional contacts, email and text sending credits, and service plans available to meet the needs of any size business. View all of our pricing and estimate your total cost of ownership at klaviyo.com/pricing
    More Pricing Information
    Community Pulse
    KlaviyoYotpo
    Considered Both Products
    Klaviyo
    Chose Klaviyo
    Mailchimp was used early in the business when we didn't have as many customers and weren't segmenting. We've used Yotpo for loyalty, reviews, and, most recently, SMS. We have yet to try Klaviyo reviews or SMS, but it would be nice to have all of these items in one suite.
    Incentivized
    Chose Klaviyo
    We used Mailchimp to start out, and it is great for a small customer base but as our customer base grew we needed more power and Klaviyo had it. Including so many different automated flows and integrations to other apps and a/b testing and more. I would still recommend …
    Incentivized
    Chose Klaviyo
    Klaviyo has better custom options as well as better dynamic content. Not just the Klaviyo works flawlessly in integration with Shopify which is a huge plus.

    Moreover it allows me to actually use the custom html features unlike other products where I need to have full …
    Incentivized
    Chose Klaviyo
    Much better and more capable overall
    Incentivized
    Chose Klaviyo
    Mailchimp is super outdated, and for a while there they lost their integration with Shopify. Attentive started out with only being a SMS platform, not email. So because of that, we did not want to migrate everything over to Attentive once they launched email since everything …
    Incentivized
    Chose Klaviyo
    Klaviyo has the most seamless integration with Shopify. It has a visual flow builder and easy-to-manage campaigns and flows content.
    Incentivized
    Chose Klaviyo
    Easier to use and easier to integrate with! The setup time to get things going was also a shorter timeline!
    Incentivized
    Chose Klaviyo
    Klavio is straight out better than Bronto because of the improved automation functions and the easier integration with Shopify. It is not as complete as Oracle Revenue Cloud, but it is much more cost-effective and easier to integrate than Oracle. Oracle has some superior …
    Incentivized
    Yotpo
    Chose Yotpo
    Yotpo is the only customer reviews app/software that I've used.
    Incentivized
    Chose Yotpo
    Yotpo beats [the alternatives] in almost every mark. It is easy to install if you have Magento 1.9x. cost is still acceptable. For an industry like us (drone and fpv), our consumers are very vocal, this is a great fit as we provided another way for consumers to communicate …
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    KlaviyoYotpo
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Klaviyo and Yotpo
    Feature
    Klaviyo
    8.4
    94 Ratings
    Yotpo
    -
    Ratings
    WYSIWYG email editor8.284 Ratings00 Ratings
    Dynamic content8.389 Ratings00 Ratings
    Ability to test dynamic content8.183 Ratings00 Ratings
    Landing pages8.02 Ratings00 Ratings
    A/B testing8.684 Ratings00 Ratings
    Mobile optimization8.290 Ratings00 Ratings
    Email deliverability reporting8.892 Ratings00 Ratings
    List management8.892 Ratings00 Ratings
    Triggered drip sequences9.083 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of Klaviyo and Yotpo
    Feature
    Klaviyo
    7.4
    72 Ratings
    Yotpo
    -
    Ratings
    Lead nurturing automation7.970 Ratings00 Ratings
    Lead scoring and grading7.226 Ratings00 Ratings
    Data quality management7.433 Ratings00 Ratings
    Automated sales alerts and tasks7.229 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of Klaviyo and Yotpo
    Feature
    Klaviyo
    8.0
    14 Ratings
    Yotpo
    -
    Ratings
    Calendaring8.014 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Klaviyo and Yotpo
    Feature
    Klaviyo
    8.0
    90 Ratings
    Yotpo
    -
    Ratings
    Dashboards8.490 Ratings00 Ratings
    Standard reports8.087 Ratings00 Ratings
    Custom reports7.750 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Klaviyo and Yotpo
    Feature
    Klaviyo
    8.2
    71 Ratings
    Yotpo
    -
    Ratings
    API8.766 Ratings00 Ratings
    Role-based workflow & approvals9.031 Ratings00 Ratings
    Customizability8.242 Ratings00 Ratings
    Integration with Salesforce.com7.37 Ratings00 Ratings
    Third-party software integrations7.916 Ratings00 Ratings
    User Ratings
    KlaviyoYotpo
    Likelihood to Recommend
    8.7
    (94 ratings)
    8.0
    (25 ratings)
    Likelihood to Renew
    10.0
    (2 ratings)
    5.0
    (1 ratings)
    Usability
    8.0
    (3 ratings)
    9.4
    (2 ratings)
    Support Rating
    9.0
    (1 ratings)
    9.5
    (13 ratings)
    Implementation Rating
    10.0
    (1 ratings)
    -
    (0 ratings)