Aprimo

Aprimo provides one centralized consistent process for campaign management for our global organization. This assures that all required checks and balances are accounted for prior to any messaging going live. Reducing risks and assuring the best outcomes.

• Reduced organizational risk.
• Lowered production costs by enabling asset distribution and local adaptation.

monday.com

Adobe Target, Adobe Experience Manager

We use Aprimo as our Marketing project management tool as well as DAM. We had 2 different tools before and were not aligned correctly. We were able to build out our requirements with the Aprimo team to suit our exact needs. We are also able to get things changed as needed in our custom built version.

• The stream-lined content process with agency partners who have access to our Aprimo client.
• In app creative review and redlining makes changes easy for client and agency.
• Cost saving in the way that we were able to build custom products and not try and use a costly less effective tool.

Basecamp

Salesforce Marketing Cloud Email Studio

Aprimo was implemented to track, manage, and distribute graphic elements and other marketing related assets to the creative team and firm administrative team. It addressed several problems in workflow, controlled availability of assets at security levels, and searchability of assets in a library format. Our use case scope included a primary rollout of a marketing team followed but a more broader rollout to the firm staff.

• Reduced Cycle Times
• Streamlined Content Processes
• Organizational Changes to Materials

ALE’s marketing focus is driving growth and meeting targets

for the pipeline, across the 30 countries we operate in. Aprimo’s SaaS DAM is

central to managing all of our marketing content and approvals, including

sharing ‘campaign in a box’ collateral with partners and providing a library to

support our sales team.

• Reduce time on Asset management details such as categorization and profiles of people who can see or not specific contents
• Allows perfect synch between Aset management and web display (Sitecore connector)
• ALE is a long-term customer of Aprimo, starting with an on-prem installation and latterly moving to the SaaS solution, for easier maintenance and continual product upgrades.
• Aprimo has been able to consistently accelerate the approvals process, meaning we get assets into our markets more quickly. ALE is able to share and reuse assets across our global markets, significantly reducing costs.

Brightcove Video, Sitecore Experience Platform, Coveo Relevance Cloud

We need to concentrate all Digital Assets all together in a unique place (SAAS). We need to find and organize easily all assets. AI is important for us to incorporate automatically metadata, and tags, and discover asset duplicates. Other things is necessary for us to have easy workflows to share assets.

• Reduced cycle times to share assets.
• Improved spend management to external Assets edition.
• Secure and organize all assets.

Adobe Experience Manager, Acquia Digital Experience Platform and Bynder

Tempo Planner for Jira, Jira Software, ServiceNow IT Operations Management, ServiceNow IT Asset Management, ServiceNow IT Service Management, Archer Integrated Risk Management Platform