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ON24

Score8.8 out of 10

670 Reviews and Ratings

What is ON24?

ON24 is an intelligent engagement platform, that enables customers to continuously engage audiences with AI-powered, hyper-personalized webinar, virtual event and content experiences.

Read more details.

Categories & Use Cases

Media

Screenshot of Red Whale creates webinar series, Deep Dives, to engage General Practitioners.
Screenshot of SAP Concur takes its customer activation workshops virtual with ON24.
Screenshot of Atheanhealth broadcasts an authentic conversation with industry thought leaders to its audience.
Screenshot of SAS creates webinar series, Analytics in 20, to education product best practices in short amount of time.
Screenshot of NVIDIA creates always-on content library filled with webinars with ON24 Engagement Hub, segmented by different languages and geo-locations.
Screenshot of ADP, using ON24 Target, creates personalized landing pages to encourage and accelerate ADP benefit enrollment. This resource page has on-demand webinars, help articles and ways to immediately enroll.

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Screenshot of Red Whale creates webinar series, Deep Dives, to engage General Practitioners.

ON24 Key Features

Learn about the best (and worst!) features ON24 has to offer, as determined by TrustRadius' reviewers.
Based on 670 ratings of ON24's features
View all ON24 features

Top Performing Features

  • Audience polling

    Presenters can ask for audience input.

    Category average: 9.1

  • Q&A

    Attendees can ask questions during the presentation.

    Category average: 8.8

  • Event registration

    Attendees can register in advance for upcoming online events (such as webinars).

    Category average: 8.7

Areas for Improvement

  • Meeting initiation

    Meetings can be easily initiated, whether they are scheduled or on the fly.

    Category average: 7.8

  • Live chat

    Participants can use one-on-one and group instant messaging to communicate privately or selectively during meetings.

    Category average: 8.1

  • Integrates with social media

    Integrates with social media sites like Twitter and LinkedIn to promote meetings and webinars.

    Category average: 8.1

Who Buys & Uses ON24

ON24 Reviews

What users are saying about ON24.
View all ON24 reviews

Review of ON24

Incentivized
Verified User
Project Manager in Marketing (1001-5000 employees)

Use Cases and Deployment Scope

We have been using ON24 for about 3 years now and enjoy the experience every use. Our main use is for our webinar series where we show live demonstrations of our products and advertise our capabilities to our customers an people in the industry. We also use the platform to hold all- hands meeting internally. This is a chance to poll our internal employees and get their feedback on the strategy and activities the leaders have planned for the year. I think the biggest complaint we have is that you cant hold videos within the PPT and upload it into the platform. Each video has to be upload on its own which can be really frustrating.

Pros

  • Live stream
  • Polls
  • q&a

Cons

  • Backend console isnt always the most user friendly
  • No videos in the ppt tp upload is annoying

Return on Investment

  • Capturing contacts has lead to sales for us because of this platform

ON24 scalable virtual event hosting platform

Verified User
Program Manager in Marketing (1001-5000 employees)

Use Cases and Deployment Scope

We use ON24 to host most of our global webinars and virtual summit programs, which gives us great support in producing multiple webinars in quick succession without spending too much time on production and allowing us to focus more on the content.

Pros

  • Quick Webinar setup
  • great analytics and insights
  • Easy to build reg pages console
  • great product support

Cons

  • UI needs some improvement, need to look more modern
  • few areas like widgets, real time feedback, flash audience a message etc is missing
  • Virtual conference mannager is not easy to setup and need lot of manual steps

Return on Investment

  • With the help of our global webinar programs, we are able to acquire more leads, but we have to integrate with Marketo to get an end-to-end picture and can't just rely on ON24.

Alternatives Considered

LinkedIn Marketing Solutions

Other Software Used

LinkedIn Marketing Solutions, Zoom Custom AI Companion, Microsoft 365

Great webinar platform

Verified User
Contributor in Marketing (1001-5000 employees)

Use Cases and Deployment Scope

needed interactive ways to engage audience through virtual events - on-demand, semi-live, and live events. Use the platforms polls, chat functionality, and Q&A sections to drive engagement with the audience.

Pros

  • Platform to host webinars
  • reporting
  • AI functionality to write additional content/follow up emails & messaging

Cons

  • Platform doesn't always work well
  • lag between speaker and audience

Return on Investment

  • Increased engagement with audience

Other Software Used

Adobe Marketo Engage

Were still new but like what we are seeing...

Incentivized
Rhonda MoretView profile
Founder, CEO in Sales at Elevated Collective (11-50 employees)

Use Cases and Deployment Scope

In our organization, we use ON24 for virtual events, webinars, and content hubs. It helps us efficiently reach large, targeted audiences, provide branded and interactive experiences such as polls and Q&A sessions. We are also able to integrate the platform with Hubspot in order to leverage its marketing automation tools to track leads and measure ROI. And...it provides a more 'elevated' user experience than most other platforms of its kind.

Pros

  • user experience
  • visual appeal
  • ability to increase the engagement level of those using the platform

Cons

  • there is a lot to learn as a new user - but that is to be expected

Return on Investment

  • we are still new and learning how to leverage the platform
  • i do wish the advanced analytics were included

Other Software Used

HubSpot CRM, HubSpot Marketing Hub, HubSpot Sales Hub

ON24 - A nice refresh for our webinars

Incentivized
Verified User
Employee in Marketing (10,001+ employees)

Use Cases and Deployment Scope

We use ON24 to host webinars for business prospecting across our product portfolio and client training. Webinars are a key driver for new prospects for us.

Pros

  • Registration pages are easy to build and look clean
  • Console (audience view) offers many tools to use for presentations and to engage the audience
  • Reporting and analytics are robust and provide detailed reports that help us process attendees in our marketing database
  • Support team and responsive and helpful

Cons

  • UI is limited and it can be hard to find the button you are looking for
  • Without proper training, the studio view for presenters can be confusing
  • Technical integrations are more complicated to implement than previous webinar tools used in the past

Return on Investment

  • Unfortunately we only recently adopted ON24 so these are early observations and we are yet to pull hard numbers but we have seen a noticeable increase in registrants and participants
  • Our guest presenters have an easier time joining and using the tool
  • Far easier to use and setup webinars from a digital admin side

Alternatives Considered

GoTo Webinar, Webex Webinars, Zoom Events & Webinars and Microsoft Teams

Other Software Used

Adobe Marketo Engage, Knak, Smartsheet, Hootsuite, Canva, Google Ads, Meltwater, LinkedIn Marketing Solutions, Conductor, UTM.io, Jasper.ai, Salesforce CMS

ON24 Alternatives

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View all ON24 alternatives
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