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ViewLift

Score8 out of 10

1 Reviews and Ratings

What is ViewLift?

ViewLift is a comprehensive video streaming solution for major over-the-top (OTT) devices, Smart TVs, mobile platforms, and gaming consoles. It offers both ready-made and custom solutions that can be scaled to meet business needs. The platform is designed to minimize the time-to-market by providing an extensive functionality stack with features such as cloud-based content management systems, user identity management, AppCMS, and real-time analytics.

ViewLift's proprietary IP allows for fast deployment of Live Streaming, Video-On-Demand (VOD), and 24x7 Linear streaming businesses. Additionally, it provides flexible revenue models for monetization purposes. Integrations with other third-party tools like ad-serving software or marketing automation tools are also possible. ViewLift has a track record of being used by major brands such as Universal Kids and Nexstar who have benefited from its full tech stack capabilities coupled with industry relationships across the digital ecosystem created by the founding team's extensive domain experience.

Categories & Use Cases

Media

a cloud-based CMS to manage a video content library, metadata and transcoding.
ready to deploy and fully-customizable app templates used to manage brand assets and platform settings.
available revenue models, which include FREE, AVOD, SVOD, TVOD, PPV, TV EVERYWHERE and Hybrid.
real-time platform and user analytics to provide a 360-degree view of a streaming business.
content can be delivered to over 16 platforms with native branded apps.
watch history, watch list, AI & ML powered advanced recommendation engines and user engagement tools.

1 / 6

Thank you for being so flexible

Use Cases and Deployment Scope

They are the SAAS partner, we take the VOD services, the end-to-end solution is provided by ViewLift.

Pros

  • They use AWS MediaConvert as encoding services which is fast and efficient.
  • The support excecutives are well trained and responsive.
  • The best part is whatever we ask them to do they never say no, they are always ready to accept new challenges.

Cons

  • I think they need to add multiple input and multiple output structures in their encoding services. Example: Suppose you want to add 5.1 audio to your streams and you need multiple audio inputs for that but it can take only one input.
  • Improvement required for the search.

Most Important Features

  • It is very difficult to point out any particular feature, overall the platform itself is pretty useful.

Return on Investment

  • We mostly work on a tight schedule, as a client we get all the support from ViewLift whenever needed.

Other Software Used

AWS Managed Services, Akamai Adaptive Media Delivery